4Minute has returned to the stage after nearly a whole year’s absence from the stage. Last time they were on the stage together, they were promoting Crazy. Still continuing their hip hop concept, the girls have gone for a more edgier concept with Hate.
This song was produced with Shrillex, which had me wondering how he would go about producing a song in Korean for these girls, and he does a fine job. The song sounded odd at first, but the song does really grow on you. The song starts off with Gayoon’s ballad like part (which had an eerie sound with it), and then starts moving into Hyuna’s, Jihyun’s and Sohyun’s part. But as we progress through the song, it starts building up and gets us to the edge of the our seat. Jiyoon’s part was after the main chorus, but the way the song flowed between the chorus and her part was flawless. I am happy with the better line distribution in this song. Everyone had an even spread of the lines. The chorus sounds really funky and honestly has a nice ring to it. Though it does seem like the type get annoying after a few weeks (check back on me for that one), I feel like the chorus expresses their anger and power quite well. Put the song together, it just does not have the same level of rhythm as Crazy did. The song seemed a little disjointed at some parts, but manage to still come together pretty well.
The music video did a pretty good job. I described Gayoon’s part as eerie and ballad like, and in the video we got just that. As the parts started to build up, we got more parts in the video that matched the build up. From Gayoon’s mysterious wedding dress part, to Sohyun’s hip movement part. I think the video does a great portrayal of the song’s part. As for Jiyoon’s part, she looks good in leather but reminds me of bondage for some reason. Hmmm… The redness in the video gives the video that really bold look and as we go through the video, more emphasis was placed on the colour. Just the chorus parts in the video, they were quite underwhelming. Love how artistic everything looked around the chorus, but the chorus where they were wearing trackies and jeans really disappointed me. The chorus could have been done like in Crazy, but instead, what we got looked like a low budget video. It just was not up to par with the rest of the video.
A little more torn about the dance. It could have been a better dance, but I feel like it kind of does fit in. It has that hip hop vibe going through it and even if I disagree with the dance, I can’t think of anything better to fill in the gaps that I disagree with. But that level of power I have been going on about in this review is there in the dance.
Overall, I think it is a very bold comeback. I don’t think any other words could describe it except for “bold”. 7.5/10