[Review] What’s My Name – T-ARA

Unfortunately, we have another group to add to the growing list of goodbyes. While their official disbandment won’t be until December, T-ARA has confirmed that the inevitable will be occurring. They last promoted with TIAMO at the end of last year with 6 members. Their contracts had expired last month and Soyeon and Boram chose not to renew it, hence ending their run with the group. The remaining four members (Qri, Eunjung, Hyomin and Jiyeon) chose to stay together until December this year. While it is not goodbye yet, this release will be the group’s 13th and final mini-album.

T-ARA is the one group who is saying goodbye without deviating from their usual upbeat releases. Don’t want to remind everyone about the ongoing disbandment news, but those groups have all chosen to return one last time with a ballad-like song. But it is still a normal day in the T-Ara camp with their upbeat sound. While I personally do like the song and think it is quite catchy, it does lack impact. There is definitely potential for the song to be dynamic and powerful. But it seems to hold back in that area, which does make it sound lacking in a way. The instrumental is probably the biggest example of that. It sounded cool and could have potentially become amazing. But instead, it didn’t seem to stand out. They could have done more to that funky xylophone sound, but instead, it seemed to just be there. The vocal work here is not groundbreaking, nor does it sound like their best. But it also not their worst. If there was one word to describe the song, the right one would probably “generic”.

Now, like every other fan of the group, I patiently waited last night for the music video. From what I understood, the video was meant to be up at 6 pm KST (7 pm where I live). But not a single message to communicate a delay or some sort of explanation for why it was uploaded late. I don’t want to sound like a fussy person, but it seems like their company has just given up on them. Okay, moving back to the video. It looked good, but I couldn’t stand how empty and lacking the video was. There were scenes of the girls looking back at their relationship with the dude and for a moment, some seriousness. And then at the end, they join hands together and smile. Given the circumstances regarding the comeback, I understand it. But I think it could have been explained or presented in a completely different way, which would make the video feel more engaging and interesting. To me, the video just confirms what I mentioned before regarding the company. Moving to a more brighter side of this review, I personally loved how they included references to Boram and Soyeon, through the six bottles, six pencils and six desks.

The performance was good but like the rest of the comeback, it didn’t feel like the right level of energy was channelling through it.

Song – 7/10
Music Video – 6/10
Performance – 6/10
Overall Rating – 6.5/10

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