[Review] BIM BAM BUM – Rocket Punch

Joining the comeback rush this week is a new group. Rocket Punch comes from Woolim Entertainment, the same company that houses Infinite, Lovelyz and Golden Child. They are a six-member girl group who debuted yesterday with BIM BAM BUM. The lineup of the group is as follows: Juri, Yeonhee, Suyun, Yunkyoung, Sohee and Dahyun. Based on their profile (link here), Juri is a former member of AKB48, who also participated in Produce 48. Earlier this year, she graduated from the Japanese group after deciding to pursue a KPOP career. Suyun and Sohee also participated in the show but were eliminated from the survival show.

I am on the fence when it comes to this track. BIM BAM BUM serves as the debut track for Rocket Punch and it attempts to tackle the bright and cutesy side of KPOP that majority of KPOP girl groups debut with. And it is because of that, the song comes off as generic and standard. I found the verses to be very dull. The instrumental doesn’t really add much to the verses besides being a light background piece. Their voices just don’t sound captivating. The slowdown that they incorporated into the bridge wasn’t that great. If anything, it dulled the song down a little. Once we get towards the end of the song, I noticed that the sound was rather repetitive. But as I said, I am on the fence. I cannot deny how good the hooks are in this song. I could see it growing on me. There are two different choruses, which later morphs into one for the final chorus. I thought this was interesting and played with the structure in a slightly unique way. And the chorus had a nice kick and colour to it, which makes the hooks even more addictive.  Though that was interesting. Apart from that, it looks like the disappointing side of the track is winning. 

With a track like this, the music video is exactly how I had expected it. The video features a fair bit of colour. It seems like the girls are like aliens, based on the way they interact with the cheetah while eating their popsicles and the fact they have some sort of ray shooting out of their hands when they do gun formations. And maybe they are on a different planet, as when they shoot things, candy comes out. Other than that, I found a bit plain. The story isn’t much and the rest of the video was just closeup and choreography. There really isn’t anything dynamic to talk about.

The chorus is pretty nice. Nothing that impressive. But I did like the various formations they pulled off and the hand movement they did when they sang the title of the song. I also liked their energy and they seemed to handle their performance well despite being newly debuted.

Song – 6/10
Music Video – 6/10
Performance – 7/10
Overall Rating – 6.2/10

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